Case Studies
Recent achievements for our valued clients
Online marketing is more than just a modern day trend to experiment with. It is a highly competitive, constantly changing medium
that takes trained analytical know-how and hands on experience to get results.
Data crunching is what we eat for breakfast and the digital landscape is our daily outlook.
See for yourself...
SEO: Increase in organic traffic
Client: Stoney Creek Oil
We have a holistic approach to SEO. We focus on optimizing ROI of advertising budget spent.
We are supporting Stoney Creek Oil with Search Engine Optimisation (SEO). We focus on technical SEO first, then we review backlinks, keyword gaps, competitors and work on content creation according to our research.
We optimize keywords for products offered and also focus on user intent related keywords by writing dedicated blog articles to increase brand recognition and quality organic traffic.
Find example articles at: stoneycreekoil.com.au
The outcome is a steady growth in organic traffic to the website.
Google Pay Per Click Advertising
Client: Stoney Creek Oil
We focus on optimizing ROI (Return on Investment) and ROAS (Return on Advertising Spend).
We have set up, manage and optimise their PPC and PPM advertising campaigns.
We could achieve an 8.39 ROAS by running a combination of Search and Performance Max / Shopping campaigns.
Australasian Society of Lingual Orthodontists
ASLO 2022 Conference
www.aslo.com.au
Flux Creative recently facilitated and promoted the 2022 ASLO Congress for the Australasian Society of Lingual Orthodontics.
- 4 day conference and courses.
- 130 Delegates & Sponsors.
- 22 Speakers from around the world lecturing online and in person.
- In person and virtual attendance options.
Requirements
- 7 different payment booking forms.
- Speaker submissions and communications.
- Sponsor submissions and communications.
- Ongoing delegate promotions and communications.
- Conference program development.
- Digital and print promotions including 34 page colour brochure.
- Promotional posters, flyers, signage, certificates, name badges, dinner invites and menu.
- Centralised, promotions, registrations and event database management.
Why We Love Golf
A platform for Golf Quizzes and Facts.
www.whywelovegolf.com
Flux Creative was engaged to boost the platform's traffic by optimising the onsite SEO, content and UX.
Watch Video: "A case study of a start-up: When to use SEO vs Social Media."
Strategy
- Rebuild all page templates using Bootstrap 4.
- Remove all unused code and files.
- Simplify all page layouts and improve user experience.
- Optimised use of Headline structure and Alt Tags.
- Add new content on a regular basis.
- Ongoing reviews and optimisation.
Achievements
- Increased keyword ranking and traffic to site.
- Increased overall site speed performance.
- Increased mobile user experience.
- Increased page views and time spent on site.
- Google Light House score of 100 for Accessibility, Best Practice and SEO.
- 280,000 page views in the second year.
- 466,000 page views in the third year.
Golden 8 Skin Care
Producer of Australian Crocodile Oil.
www.golden8skincare.com
Digital Strategy - Community Management - Email Marketing - Social Media Management - Audience behaviour data analysing and reporting.
Facebook Competition
- Comment to WIN one of twenty $20 Gift Codes
- 2,120 people reached
- 88 Reactions, comments & shares
- 57 Post Clicks
- 35 Comments
Website
Traffic is in the top 10% of stores that launched the same week on Shopify.
Art News Portal
A crowd sourced online Art News Feed.
www.artnewsportal.com
Concept and Development - Digital Strategy - Community Management - Email Marketing - Social Media Management Audience behaviour data analysing and reporting.
Achievements
- 1000+ Member sign ups within the first 12 months
- 1500+ User generated news submissions within the first year
- 29,000+ Unique visits in 12 months
- 1000+ Organic Facebook Likes within the first 12 months
- 50,000 Estimated total audience reach / month
- 10,000+ Visits & 15,000 Page Views / month
- 4,400 Member Accounts & 8,500 Newsletter Subscribers
- 10,000+ News article submissions
- 2,400 Twitter, 3,300 Instagram & 3,500 Organic Facebook followers
Stoney Creek Oil
Stoney Creek Oil, located in Central Victoria produce premium quality, organic Flaxseed Oil, Meal and Flour.
www.stoneycreekoil.com.au
Achievements
- Increase monthly online sales by up to 70% through email marketing.
- Facebook time line competition post achieved the highest organic reach in 2016/2017 by more than 270%. (19 Shares / 46 Comments)
- Positive return on investment with online marketing spend.
- Increase online sales by 30% in 2017
- Increase website visits by 50% in 2017
Berstan Homes
Quality Home Builder.
www.berstanhomes.com.au
Website Development and Digital Strategy - Social Media Marketing - SEO, SEM and PPC - Audience behaviour data analysing and reporting.
Achievements
- 1000+ Facebook page likes within 12 months
- Increase in Facebook referrals from 0 to 157 per month
- Ranking on the 1st page in Google for 6 critical search phrases
- 400% increase in online enquiries
- 148% increase in monthly organic traffic from Google in 12 months
Two Threads
Melbourne based fashion label.
www.twothreads.com.au
Member Drive + Sales Campaign
- Positive ROI of 177%
- 100% increase in online traffic
- 200%+ increase in online sales
Stoney Creek Oil
Producer of quality, organic Flaxseed Oil, Meal and Flour.
www.stoneycreekoil.com.au
Digital Strategy - Community Management - Email Marketing - Social Media Management - Audience behaviour data analysing and reporting.
Facebook Competition
- Comment to Win a $50 Gift Voucher
- 2,273 people reached
- 139 Reactions, comments & shares
- 186 Post Clicks
- 61 Comments
Home Direct Online
Manchester Importer and Retail Store.
Digital Strategy - User Experience - Community building - Social Media Strategy - SEO, SEM and PPC - Email Marketing - Audience behaviour data analysing and reporting.
Achievements
- 1000+ Member Signups within the first 12 months
- Currently: 3,700 Member accounts
- 40,000 + Unique visits in 12 months
- Most popular blog post is generating up to 4,500 organic monthly visits to the site.
Targa Australia
The world's largest, longest and hardest tarmac rally event.
www.Targa.com.au
Digital Strategy and User Experience Design - Social Media Strategy - Email Marketing - Facebook Timeline Competitions - Audience behaviour data analysing and reporting.
Achievements
- Strong organic social audience growth
- User generated news submission module
- Increased user experience on dedicated event website
YAJA (Young Art Journalism Awards)
Offeingr journalism students media opportunities, industry mentoring, recognition and a large audience.
www.artnewsportal.com.au/YAJA
Concept and Development - Digital Strategy - Community Management - Email Marketing - Social Media Management Audience behaviour data analysing and reporting - PR - Media Releases.
Achievements
- Creation of an internationally recognised journalism award.
- 37 entries from around the globe in 2016.
- Establishing a strong network of media and university partners.
- Several international youth organisations such as the European Commission’s Eurodesk promoted the YAJA.
- Top reach for one of the entries was: 1,200 Page views, avg. time on page 5:20 and 1,000+ Facebook shares.
b.sirius
Award-winning fashion accessory brand.
www.bsirius.com.au
eCommerce Platform Provider - Digital Strategy and User Experience Design - Community Building - Email Marketing - Facebook Timeline Competitions - Audience behaviour data analysing and reporting.
Achievements 2014-2015
- +100-260 Member subscriptions / month
- +150-290 Facebook followers / month
- Substantial growth in online sales
- Melbourne Design Awards Winner 2014
- Facebook Photo Competition #SIRIUSHOLIDAY
URBAN TOOL
Fashion Accessory Label from Vienna.
Australia: Media Release, PR, Marketing and eCommerce Solution.
Achievements 2004-2010
- Building a media list of 800+ contacts
- 40+ Free advertorials including a report on Cybershack/Channel 9
- Published in: Hearld Sun, NETT, Curve Magazine, MX, VIVE ...
Achievements
Ask Someone App was a Australian Mobile Awards Winner, Category: Best Blackberry App
Temporary Gallery iPhone App won the Gold Mobie at the Australian Mobile Awards.
Temporary Gallery online platform was short listed at the Arts Hub Awards as Innovation in the Arts.
Temporary Gallery Website was a finalist at the Melbourne Design Awards.
The Ask Someone App has been published in the Samsung Apps newsletter (What's Hot on Samsung Apps) which is distributed to just over 60,000 users. The App was one out of 6 featured Android apps.